How Fyr Helped NØRR3 Simplify Reporting and Spend Tracking

Picture of Melissa

Melissa

DTM

From Reporting Chaos to Clarity with Fyr

Managing marketing campaigns has been inefficient due to excessive time spent on reporting, limited client visibility for project leads, and the instability and complexity of reporting tools like Google Data Studio and Power BI. Fyr solves these challenges by integrating all digital channels into a single source of truth, providing full client visibility and granular data while streamlining spend tracking for better billing accuracy. As a result, Fyr reduces manual data collection and ensures seamless access to all relevant client information across the agency, improving efficiency and decision-making.

Get to Know NØRR3

NØRR3 is a Finnish media agency focused on delivering a competitive advantage in paid
media through strategic collaboration with clients and creative partners. They emphasize innovation, teamwork, and effective communication. Recognized as “Agency of the Year” in 2022 and 2023, they work with brands like St1, Sambla Group, Terveystalo, Kiinteistömaailma and Resurs Bank. Clients choose NØRR3 for their strong strategic thinking, efficiency, and digital expertise.

Total Campaign Clarity – in One Platform

Implementing the Fyr technology has enabled the agency to integrate all channels into a single source of truth, allowing everyone involved with the client to have a comprehensive view of the data. By consolidating multiple platforms into one, it provides granular data that helps deliver more accurate insights and decision-making. Additionally, it enables the collection of spend data, simplifying the billing process and ensuring better financial accuracy across the campaign.

“The solution automates data collection, reduces manual work, and makes client data easily accessible – enabling better collaboration and smarter decisions.”

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Teppo Lipsanen

Project Manager & Data Analyst at NØRR3

Reducing Manual Work Across the Agency.

The solution significantly reduces the manual labor involved in gathering data, automating much of the process. It also ensures that all relevant client data is easily accessible across the agency, fostering better collaboration and more informed decision-making. As a side-effect the project management and billing processes have become easier to manage as specific spending data is collected and reported in real-time.  Additionally, Fyr provides us more insight of clients competitor landscape with their social media tracking and share of search tools.