Privacy Policy

Introduction

This privacy policy was last updated on 02. December 2023.
Fyr respects your privacy and is committed to protecting your information. This privacy policy will inform you as to how we look after your information when you visit our website (collectively our “Services”) (regardless of where you visit it from) and tell you about your privacy rights and how the law protects you.

1. IMPORTANT INFORMATION AND WHO WE ARE
PURPOSE OF THIS PRIVACY POLICY

This privacy policy aims to give you information on how Fyr collects, uses, discloses, transfers, stores and processes your information when you use our Services, including any data you may provide through your use of our Services.

This website are not intended for children and we do not knowingly collect data relating to children.

It is important that you read this privacy policy together with any other privacy policy or fair processing notice we may provide on specific occasions when we are collecting or processing information about you so that you are fully aware of how and why we are using your data. This privacy policy supplements the other policies and is not intended to override them.

Fyr is responsible for your information (collectively referred to as “we”, “us” or “our” in this privacy policy).

General Data:

The use of our services will automatically create information that will be collected. For example, when you use our Services, your geographic location, how you use the Services, information about the type of device you use, date/time stamps for your visit, your unique device identifier, your browser type, operating system, Internet Protocol (IP) address, and domain name are all collected. This information is generally used to help us deliver the most relevant information to you and administer and improve the Site. 

Analytics:

We use analytics services (including, but not limited to, Google Analytics, Hotjar and Leadfeeder) to help analyze how users use the Site. Analytics services use Cookies to collect information such as how often users visit the Site and we use the information to improve our Site and Services. The analytics services’ ability to use and share information collected by them is restricted by their terms of use and privacy policy, which you should refer to for more information about how these entities use this information.

Our website uses the technologies of Dealfront (Dealfront Finland Oy as part of Dealfront Group GmbH) to analyze visitor behavior. In this process, the IP address of a visitor is processed. This processing has the purpose of helping us understand which businesses (B2B) are visiting our site, by enriching IPs with associated information such as the company name or industry code.


To do this, at the beginning of the visitor’s session, their IP address and corresponding session data is matched against a large whitelist of known companies.


As part of this processing, first party cookies are used in order to analyze visitor behavior.


Whenever we process website traffic data, this processing is based on our legitimate interest (Art. 6 (1) lit. f GDPR) in optimizing our products, services, sales and marketing. To prevent this processing activity, you (website visitor) may install and configure appropriate ad-blockers or use no-script-plugins in your browser. The data will be deleted as soon as it is no longer required for its intended purposes. Statutory retention obligations can lead to a longer retention period of the data in question. We have concluded a data processing agreement with Dealfront in order to ensure compliance with applicable data protection standards.

Cookies:

“Cookies” are small pieces of information (text files) that a website sends to your computer’s hard drive while you are viewing the website. These text files that can be used by websites to make a user’s experience more efficient. 

The law states that we can store these cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission. 

To that end, this site uses different types of cookies. Some cookies are placed by third party services that appear on our pages. We and some third parties may use both session Cookies (which expire once you close your web browser) and persistent Cookies (which stay on your computer until you delete them) to provide you with a more personal and interactive experience on our Services and to market the Services or other products. 

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers. This tracking is done on an anonymous basis and, while not an exhaustive list, some of the companies we work with are Google, Facebook and Twitter.

2. HOW DO WE USE YOUR INFORMATION

We will only use your information when the law allows us to. Most commonly, we will use your information in the following circumstances:

Where it is necessary for our legitimate interests (or those of a third party) and your interests, and fundamental rights do not override those interests. 

Where we need to comply with a legal or regulatory obligation.

Where you have sent your information to us for the purpose of participating in a promotion.

3. DISCLOSURES OF YOUR INFORMATION

Your information will only be disclosed to persons within Fyr and third parties in accordance with the terms of this privacy policy.

Fyr may transfer your information to another company if it restructures its business.
Fyr may transfer your information to a third party if the operator of the website changes, or if there is a sale of all or any part of its business or its assets. In the event of any of these transfers occurring, the party who acquires the data will assume the rights and obligations described in this privacy policy.

Fyr may engage the services of third party service providers and suppliers for certain activities including, but not limited to, processing your information and providing technical support to our Services. 

Fyr will take steps to ensure that arrangements with third party service providers protect your privacy by ensuring that these third parties comply strictly with instructions when they are processing your information.

We require all third parties to respect the security of your information and to treat it in accordance with the law. We do not allow our third party service providers to use your information for their own purposes and only permit them to process your information for specified purposes and in accordance with our instructions.

4. THIRD-PARTY LINKS

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit or third party mobile application you may use.

5. DATA SECURITY

We have put in place appropriate security measures to prevent your information from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your information to those employees, agents, contractors and other third parties who have a business need-to-know. They will only process your information on our instructions and they are subject to a duty of confidentiality. We have put in place procedures to deal with any suspected data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

6. DATA RETENTION

How long will you use my information for?

Under certain circumstances, you have rights under data protection laws in relation to your personal data, including the right to:

  • Request access to your personal data.
  • Request correction of your personal data.
  • Request erasure of your personal data.
  • Object to processing of your personal data.
  • Request restriction of processing your personal data.
  • Request transfer of your personal data.
  • Right to withdraw consent.

7. HANDLING REQUESTS FROM AUTHORITIES AND OTHER STAKEHOLDERS

We value your privacy and are committed to protecting your rights and personal information. In this section of the privacy policy, we describe how we handle requests from authorities and other stakeholders.

7.1 Requests from Authorities


We comply with all applicable laws and regulations, including requests from authorities, concerning the protection of personal data. This includes, but is not limited to, requests from law enforcement, the judiciary, and other public authorities. When we receive a request from an authority, we will carefully assess it in accordance with applicable laws and regulations before disclosing information. We may also seek further documentation or legal advice before responding to such requests.


7.2 Requests from Other Stakeholders


We may receive requests for personal information from third parties, including lawyers, rights holders, and other stakeholders. When we receive such requests, we will also carefully evaluate them to ensure compliance with applicable laws and regulations. We may require such stakeholders to provide sufficient documentation and authorization before disclosing personal data.


7.3 Notification to You


If we are obligated to disclose your personal information in accordance with a valid request from authorities or other stakeholders, we will, where legally and practically possible, notify you, unless prohibited by law or a court order. We will also limit the disclosure of information to what is necessary to fulfill the request.
We take privacy seriously and do our best to protect your information in compliance with applicable laws and regulations. If you have any questions or concerns regarding our handling of requests from authorities or other stakeholders, please contact us using the contact information provided below.